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POOF | SCALP PURIFYING REGIMEN



Gel Wash



SHAMPOO


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Soothes inflammation and protects scalp from UV rays



Poof Gel Wash helps in cleansing and refreshing the scalp with ingredients like shikakai extracts and yucca extracts, that are rich in saponin which helps in cleaning dirt, grime and oil from the scalp.


It further protects the hair from UV damage and boosts circulation in turn accelerating hair growth.





Directions



  • Apply it on wet hair.

  • Massage gently.
    ​
  • Rinse it off thoroughly.




Ingredients



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Witch Hazel Extract





Source: France| EWG Score 1



Prevents Hair Loss And Calms Scalp Inflammation



Shikakai Extract





Source: India| EWG Score 1



Promotes Scalp Health And Hair Growth



Yucca Extract





Source: Mexico| EWG Score 1



Exfoliates And Calms The Irritated Scalp



Illite (Pink Clay)





Source: France| EWG Score 1



Removes Dirt, Grime, And Excess Oil



THE SCIENCE OF



Dandruff and Scalp



The outer layer of scalp, Epidermis hosts a yeast called Malassezia which feeds on sebum, produced by sebaceous glands. As they break down the sebum into saturated and unsaturated fatty acids, the earlier is consumed by the yeast while the latter is soaked back in the scalp leading to breakage of skin barrier and moisture loss. Our skin usually renews itself every 2-3 weeks but owing to this unusual breakage, it speeds up the renewal process that leads to accumulation of cells. This build up is then visibly seen as dandruff which further aggravates the poor condition of scalp and leads to itchiness and inflammation.





THE SCIENCE OF



Dandruff and Scalp



The outer layer of scalp, Epidermis hosts a yeast called Malassezia which feeds on sebum, produced by sebaceous glands. As they break down the sebum into saturated and unsaturated fatty acids, the earlier is consumed by the yeast while the latter is soaked back in the scalp leading to breakage of skin barrier and moisture loss. Our skin usually renews itself every 2-3 weeks but owing to this unusual breakage, it speeds up the renewal process that leads to accumulation of cells. This build up is then visibly seen as dandruff which further aggravates the poor condition of scalp and leads to itchiness and inflammation.





THE SCIENCE OF



Dandruff and Scalp



The outer layer of scalp, Epidermis hosts a yeast called Malassezia which feeds on sebum, produced by sebaceous glands. As they break down the sebum into saturated and unsaturated fatty acids, the earlier is consumed by the yeast while the latter is soaked back in the scalp leading to breakage of skin barrier and moisture loss. Our skin usually renews itself every 2-3 weeks but owing to this unusual breakage, it speeds up the renewal process that leads to accumulation of cells. This build up is then visibly seen as dandruff which further aggravates the poor condition of scalp and leads to itchiness and inflammation.







How Poof Helps



Our products are designed to address these very concerns to prevent and treat the conditions leading up to dandruff and itchiness. The products contain ingredients that help in controlling sebum secretion, providing optimum hydration, and soothing the scalp.



Sebum Control



Balances Sebum Production And Prevents Build Up



Enabling Ingredients- Witch Hazel Extract



Soothing of Scalp



Calms Irritated And Inflamed Scalp



Enabling Ingredient- Illite-Pink Clay



PAIR IT WITH



Cloak



MASQUE
​

POOF

SCALP PURIFYING REGIMEN


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UNTOLD HAIRCARE SECRETS